Designing an effective website requires a lot of research. Website designers need to understand the purpose of their work. When the designer works with the client, the client needs to explain the projected results of the website to the designer.
From a commercial perspective, a good website is a website that sells products or services. Unless you're new to website design, the world might seem a little confusing (and cruel) to you. However, you can also hire web development company in Sydney who can help you to make an aesthetic and user-friendly website.
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You may spend time thinking about how to make both the client and the boss happy. Don't worry, this feeling of loss happens to all of us. It goes with experience. The longer you are in the design industry, the more confident you will become.
As a beginner, you may not have developed a knack for "instant" design picks. As far as I remember, I mean a cohesive combination of designs in your head. This lack of fast storage is not your fault.
As I mentioned earlier, the longer you are in the field, the more variety of designs you will see and remember. So whenever a customer or boss asks you to design a specific website, think about it and create an original design.
However, at this stage in your career, use the design for reference, but don't copy it directly. Instead, let yourself be inspired and use your own creativity.